Website for opticians

The eye test is your way in, the glasses are your revenue. Someone who books a test online walks into your shop — not into an online store.

This is what it looks like

Johann & Anna

Show the products and the offer, take enquiries directly. The site has been live since 2026 and is maintained by us.

From practice

The most important button on your site. Free or not, how long it takes, and a form for it.

Fitting, adjusting, repairs, advice on varifocals. Name it, or the customer only compares price.

Fitting and subscription delivery. Recurring business that many opticians never make visible online.

Parents search deliberately for opticians who are good with children — and the insurer contributes.

Someone looking for a particular frame searches the brand name plus the town. Without a list they will not find you.

If you also do audiology, show it separately — it is a different audience with different questions.

20 minutes on the phone are enough for us to know what you need. After that you get a binding price.